Give the referring office a nice pourable glass container with spigot filled with lemonade, pink lemonade or sweet tea with lemon slices floating on top. Add pretty/fun glasses with your office logo for an additional treat. Have a contest to win a summer party. Include a nice grill or a cute little table […]

Is the old, reliable Lunch and Learn becoming an obsolete form of marketing? Not when there’s so much new to learn, it isn’t! For a while the lunch and learn was the hottest marketing tool for specialists wooing general practice offices for referrals. Then it sort of dropped off the map as everyone felt they […]

  As so many of you know, we here at Mosaic are always trying to help our clients balance cost vs new technology. We love all the new technology, but every practice needs to stick to a budget. Because we do tend to be so frugal, it’s going to surprise many of our ortho and […]

  You’re definitely hearing the phones ringing, so you know the calls are coming in, but the chairs aren’t as full as you’d expect from all that ringing. In addition, the patients you do see, don’t seem to be coming back for work or even six month checkups. What’s going on at the front desk? […]