There are so many great marketing opportunities in the summer months it’s tough to just pick one. We have however recently seen one of the best ideas to come around in a long time…….especially for pediatric, orthodontic and family practices. Offices are getting flip flops with their logo on them and giving them to patients. You’d be hard put to get more in touch with summer fun!
Also, a great summer social media idea is to ask patients to send you pictures from their vacations…..and have friends and family vote on Facebook for the best/most original/funniest, etc. A gift certificate for some back to school shopping would be a great prize for the winner!
One last thing to remember, summer is the perfect time for a Patient Appreciation Party. An outdoor summer cook out is one of the easiest, least expensive types of events to plan…..and patients and staff from other offices love it!