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Jun 25

The Myth of Staff Retention

I often hear from dentists that loosing good staff is inevitable; dental assistants, hygienists and desk staff just seem to change jobs frequently. It’s become accepted as doctors discuss this issue that no one’s at fault for all these staffing changes; it’s just the nature of the profession. But how do we explain offices where […]

Mar 1

Never Fumble a Hand-Off

Just like in football, the hand off in your practice is critical. If it’s not done properly in football it will result in a fumble; if it’s not done properly in your practice, it will result in low treatment acceptance. Both can have a huge negative effect on your success. How many times have you […]

Sep 1

Check Your Cables!

Nope, not your computer cables, but rather the cables that are holding up your office! Every year our bridge crews go out (hopefully) and check the cables holding up our bridges for signs of wear and disrepair… and we should be doing the same in our offices. We need to check all the office cables […]

Sep 1

Pump Up Your Practice

When we discuss marketing, we need to remember that internal marketing and retention are as important as external marketing.  Internal marketing is what you do in your office that will make your patients talk to friends and family about how different and wonderful your office is compared to other dental offices.  Once you get a […]